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Patrick Campbell and Hiten Shah break down what people think about popular products on their new video show Tradeoffs. They analyzed 1000s of survey responses to understand how people really feel about some of the biggest products on the market.

Patrick Campbell, Hiten Shah, Steven Cerasoli, Ben Hillman

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technology, management, product, product manager

[This episode originally aired November 11th, 2019]
In this episode of Tradeoffs, Patrick and Hiten talk through Kanye West's personal brand and how he uses creativity and controversy to stay relevant.

Revisiting: Kanye's love for Kanye proves the power of personal brand

In this episode of Tradeoffs, Patrick and Hiten talk about bias, founder naivety, chasing down positioning stigma, and good branding.

In this episode of Tradeoffs, Patrick and Hiten talk about asynchronous communication, product led growth, how to measure value on a product team.

Community driving value from raving lunatics

In this episode of Tradeoffs, Patrick and Hiten talk about work-life harmony, incentive alignment, and resentment triggers.

In this episode of Tradeoffs, Patrick and Hiten talk about the grind mindset, sales opps prioritization, and getting over being penny wise pound foolish.

Everything is a funnel: the race to the spreadsheet

In this episode of Tradeoffs, Patrick and Hiten talk about contraction and expansion product strategy, bootstrapped PTSD, and investor updates.

The lingering effects of bootstrapping PTSD

In this episode of Tradeoffs, Patrick and Hiten talk about market data, roadmapping, and also some valuable framework and tactics.

This is hard... but that's kind of the point

[This episode originally aired November 25th, 2019] In this episode of Tradeoffs, Patrick and Hiten take a look at how internal and external transparency result in tradeoffs for both employees and customers.

Revisiting: Transparency as a mindset, not a business model

In this episode of Tradeoffs, Patrick and Hiten talk about the commoditization of security features, WorkOS, Google Smart Chips, and Airbnb.

In this episode of Tradeoffs, Patrick and Hiten talk about pivotting, categories, demand, and much more.

In this episode of Tradeoffs, Patrick and Hiten talk about the evolution of the term employee, tactical onboarding, as well as scale and culture milestones.

How to take a tactical approach to onboarding

In this episode of Tradeoffs, Patrick and Hiten talk about multi-product, product expansion, and tangential product functionality.

This is why stories inside of Excel is going to happen

In this episode of Tradeoffs, Patrick and Hiten talk about multi-product: when to start and where to adjust, being fanboys of ClickUp, and product prioritization.

In this episode of Tradeoffs, Patrick and Hiten talk about competitive marketing (and the recent Wix campaign), aligning message to audience, respond don't react, and much more.

Competitive marketing and aligning message to audience

[This episode originally aired October 14th, 2019] In this episode of Tradeoffs, Patrick and Hiten talk about a very divisive subject: remote vs. co-located companies.

Revisiting: Does remote work slow company growth? 

In this episode of Tradeoffs, Patrick and Hiten talk about the recent influx of raising, the world of 10x products, strategic investing, and the emotion of raising.

In this episode of Tradeoffs, Patrick and Hiten talk about hiring frameworks, Microsoft's graph buying frenzy, and ADP showing the ease of building software.

Hiring Frameworks and Microsoft's Graph Buying Frenzy

[This episode originally aired September 16th, 2019]
In this episode of Tradeoffs, Patrick and Hiten take a look at how the freemium acquisition model uses short -term tradeoffs to bolster long-term goals.

Revisiting Fremium: it's about acquisition, not revenue

In this episode of Tradeoffs, Patrick and Hiten dive deep on organizational maturity, finding the moat, and acquisition news

In this episode of tradeoffs, Patrick and Hiten talk about the shutdown of Indie.vc, what that means for the market at large, the accumulation of tech debt, and the Twitter Super Follow.

Amplification + Monetization: The Twitter Super Follow

In this episode of Tradeoffs, Patrick and Hiten dive deep on all things clarity in terms of remote work, company vision, and categories.

In this episode of Tradeoffs, Patrick and Hiten dive deep on the taking the happy path, first principle thinking, the stake of marketing, and HubSpot's Hustle Acquisition.

In this episode of Tradeoffs, Patrick and Hiten dive deep on the stories we tell ourselves, all things alignment, leveling up through standards, and the secret to clubhouse's success.

In this episode of Tradeoffs, Patrick and Hiten dive deep on what to look for in 2021, defining your virtuous circle, customer development apathy, and a lot more to kick your week into gear.

In this episode of Tradeoffs, Patrick and Hiten take a look at how internal and external transparency result in tradeoffs for both employees and customers.

Transparency as a mindset, not a business model

In this episode of Tradeoffs, Patrick and Hiten talk through Kanye West's personal brand and how he uses creativity and controversy to stay relevant.

Kanye's love for Kanye proves the power of personal brand

In this episode of Tradeoffs, Patrick and Hiten take a look at two titans in the office productivity space, G Suite and Microsoft Office 365.

Microsoft 365's tech debt leads to poor user experience

In this episode of Tradeoffs, Patrick and Hiten talk about a very divisive subject: remote vs. co-located companies.

In this week’s episode of Tradeoffs, Hiten and I take a look at the fastest-growing company in SaaS history: Slack.

Slack's big business could mean bigger issues

In this episode of Tradeoffs, Patrick and Hiten take a look at how the freemium acquisition model uses short -term tradeoffs to bolster long-term goals.

Freemium: it's about acquisition, not revenue

In this episode of Tradeoffs, Patrick and Hiten take a look at how Spotify dominates the streaming music and what tradeoffs they'll need to make to maintain that position.

technology, management, product manager, product

In this episode of Tradeoffs, Patrick and Hiten take a look at how Evernote's powerful position in the market is precarious after years of making tradeoffs.

product, product manager, product features, netflix

Welcome to the first-ever episode of Tradeoffs, where Hiten Shah (of FYI and Product Habits) and Patrick Campbell (of ProfitWell) talk through the product decisions of popular companies and the potential tradeoffs they made as a result. They break down ho

Welcome to the first-ever episode of Tradeoffs, where Hiten Shah (of FYI and Product Habits) and Patrick Campbell (of ProfitWell) talk through the product decisions of popular companies and the potential tradeoffs they made as a result. They break down how these choices shaped the growth of these companies and what it means for their future. Starting it off is their conversation about online streaming juggernaut Netflix.

How Netflix is making the wrong tradeoffs in the streaming market

Patrick Campbell and Hiten Shah break down what people think about popular products on their new video show Tradeoffs.

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